The manual aims to introduce students to the sociology of journalism, with theoretical approaches and specific methods of work of journalists with sociological information, give general information about programming and stages of sociological research in the application of the media, about sociological methods and opportunities to use them in the work of the editorial office. In addition, readers will receive an idea of the history of research, areas of study and specific results of the research of the audience and journalists, will get acquainted with sociological firms and publications.
Designed for students and teachers of faculties and journalism departments.
Author
Svitich Louise Grigoryevna
Publisher
VK, 2010
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