Quote
“We are all supporters of gradualness in our souls, and our expectations are based on a measured course of time. But the world at a turning point is a place where the unexpected becomes possible, where radical changes are more than a probability. And this is contrary to all our ideas – an undoubted fact.”
Malcolm Gladwell
What is the book “Turning point: how insignificant changes lead to global changes”
The fact that ideas, goods, information and types of behavior are subject in the same way as viruses. The author seeks to answer two main questions: why do some ideas, types of behavior or products cause epidemics, while others do not, and what we can do in order to cause beneficial epidemics and consistently manage them.
Why the book “Fracture moment” is worthy of reading
This book became an international bestseller and was published in 12 countries.
She makes you look at the world from the other side and find out …
Author
Gladwell Malcolm
Translator
Logvinova V.N.
Publisher
Alpina Plisher, 2015
Series
Memory training and intuition development
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