22 immutable advertising laws: Michael Newman

Advertising is the key to the success of modern business.
But what should be advertising to help a novice company take a place in the market, and already a well -known company, to keep your position and attract new promising customers?
22 leading advertising specialists who created the famous videos and posters for “Apple”, “Toyota”, “Volkswagen”, “General Motors” and many other leaders of world business, share their secrets! Advertising is a progress engine.
And this book will help you quickly succeed in business!

Author
Newman Michael
Editor
Mekhtieva R.A.
Translator
Azarenova O. O.
Publisher
AST, 2011
Series
Business