“The method of trial and error has long exhausted its capabilities. Previously, the imperfection of this method was compensated by the increase in the number of people engaged in solving problems. Now it is close to exhaustion and this opportunity.”
Henry Altshuller
What the book “Find the idea: Introduction to TRIZ is the theory of solving inventive problems”
About TRIZ – the theory of solving inventive problems. Having studied tens of thousands of patents and evidence, the author discovered the basic laws of invention and showed that the process of creating inventions is managed. In his book, he talks about the process of invention, which requires the correct organization of thinking, overcoming psychological inertia, the desire for perfect solution, resolving a contradiction hidden in any non -standard task.
Why the book “Find the idea” is worthy of reading
TRIZ is recognized all over the world and is used to solve creative problems in many areas of human activity, starting with design and design and ending with advertising, PR, at …
Author
Altshuller Henry Saulovich
Editor
Velichenko N.
Publisher
Alpina Plisher, 2014
Series
15 must read
Genre
Business psychology. Business Etiket
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